Episode 003: Free Toll Free Numbers and Seesmic

On the third episode of The Row Show we will discuss CBS’s march madness streaming results, the Masters with and without Tiger, and throw the penalty flag at a certain Yankee. In our quick tip we will show you how to get no cost toll-free numbers for tracking offline marketing results. Lastly a way to create a unique fan experience online with Seesmic video conversations.

Don’t forget to send your questions to be answered on future shows to fans@rowshow.com!

Show Notes:

News

1. CBS March Madness Results – Link
   8.6 million hours watch online, 75 percent increase from 2008
   Beat projected 7.2 Million by almost 20 percent
   2.77 million clicks on the boss button. Estimated 100K Revenue
2. NCAA Colleges pushing the Envelope with Sports Marketing – Link
3. Tiger’s Impact on Golf Ratings & Sponsorship – Link – Link – Link

Quick Tip – Free Toll Free Phone Numbers

1. Get a google account
2. Go to adwords.google.com
3. Conversion Tracking
4. Traditional Media Ads
5. Scroll to bottom, “Go to call reporting”
6. “Request another call reporting number”
7. Type in forwarding number including area code
8. After about an hour you will have a 1-866 number ready to test
9. Detailed call reports

Seesmic Video Conversations

1. Visit Seesmic.com
2. For API and Widgets – Link

Subscribe on iTunes HD iPod Audio. Follow Jonathan on twitter. Follow Jason on twitter

Closing row27 Studios video – “The Wait is Over” produced for Kansas Football. see more at row27.com. Don’t forget to send your questions to be answered on future shows to fans@rowshow.com!

Tags: CBS March Madness, Free Phone Number, Google Adwords, Jaba Chamberlain, Masters Golf, Seesmic, Sports Marketing